Our vision...

Our vision is simple - to be New Zealand's most trusted insurance brand.  We know that we are never going to be the biggest, but we are confident that we are the best.  Dean won the industry award - PAA Insurance Adviser of the Year (2013) - this reinforces that we are on the right track.

In August 2013, we entered the Westpac Auckland North Business Awards and won the Eclipse 'Employer of Choice' and the Zeald 'Small Business of the Year' categories.  We were also a finalist in the Simpson Western 'Excellence in Customer Engagement' category.  These awards mean a lot to the team as they are benchmarked against the best businesses on the North Shore, in a wide range of industries.

Our story...

BRAVEday started as Young Financial Solutions (YFS) in 2001, in a home office.  It was a small operation, being Dean Young and a part time personal assistant.

In 2008 we rebranded from YFS to BRAVEday and our team has now grown to eight.  The name BRAVEday represents our outlook on life - to "live boldly, and have a BRAVEday". The aim is for our clients to be able to face 'claim day' with confidence.

Our philosophy is 'you never know when that day may come, but when it does, you know it will be handled.  You, your family and your business will be backed - it will be a BRAVEday'.

We don't just 'sell' insurance products but provide a complete service; from the first meeting, to policy implementation, ongoing reviews and looking after you at claim time.  At BRAVEday our mind-set is 'when' you claim, not 'if'.  It is the 'when' that all of our advice is based around.

You won't see us at our finest until you need to make a claim.  That's when many insurance advisers run for the hills - we run to your aid.  We turn claim day into a BRAVEday.  It's what we're here for - we fight for you at claim time.

Our successful claims record...

graph Dec 16

Why choose BRAVEday?


We fight for you at claim time

After an initial phone call to Tania to discuss my melanoma diagnosis you covered off all the paperwork needed to submit the trauma claim, doggedly followed up with my doctor and specialist to ensure they made their submissions, kept in regular contact with AMP and didn't let up until the funds were sitting in my bank account. Your service really did go above and beyond the call of duty.
You took an enormous amount of stress and frustration away from me so I could concentrate on looking after myself and I'm very grateful for that.


We are experts at what we do and specialise in risk insurance

Working with the BRAVEday team to understand my insurance needs was a really positive experience. I felt understood, supported and under no pressure.

Sheryl Arneil

We provide great service

I am pleased with the efficiency and customer service delivered by the team at BRAVEday. Everyone has been pleasant and helpful. I feel comfortable that my insurance need is being managed by a great team.


We review your cover every year

Working with BRAVEday has given us peace of mind in both our business and personal lives, meaning we can get on with what we do well. Regular reviews of our insurance structure means we have cover in place for our current needs.


We take care of all the details for you and keep you updated along the way

You guys are awesome and deserve all the success in the world. It is so rare to come across a company where every single person holds the same values and commitment to excellence. You all exude professionalism and passion for what you do.

Nic and Mark Biggelaar


In the media...